Marketing speech-language pathology and audiology services : a how-to guide / Cindy B. Matthews.
Material type:
TextPublication details: San Diego, Calif. : Singular Pub. Group, c1993.Description: xi, 200 p. : ill. ; 23 cmISBN: - 1879105853
- 616.855 MAT 20
- RC428.5 .M38 1993
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Stack text books | All India Institute of Speech and Hearing | 65/3 | 616.855 MAT (Browse shelf(Opens below)) | Available | 11172 |
Includes bibliographical references (p. 193-194) and index.
Preface // Acknowledgment // Part 1 : Planning : the key to successful marketing // Part 2 : Strategies for referral sources : Personal visits and follow up activities // Part 3 : Strategies for clients : Customer service, promotion and advertising // Part 4 : Test your success // Appendices // Recommended readings // Index //
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